What do the Twins care less about, winning or you?

The Twins had three free agents going into the winter meetings, and if I were to rank them in order of fan popularity, it would look like this:
Cuddyer
Kubel
Capps.
Those same three in order of how much they would help the Twins next year:
Kubel
Cuddyer
Capps
And lastly, the value in those three signing with another team (because of the draft pick to value ratio):
Capps
Cuddyer
Kubel

So basically, there was, in my opinion, no good reason for the Twins to re-sign Matt Capps. He was not popular with fans, and the draft picks he would have garnered would likely have been more important than having a closer. Michael Cuddyer is extraordinarily popular, and has a few tools in his toolbox. I can't understand why, if the Twins were dead set on sacrificing draft compensation, they did it for Capps to little advantage instead of Cuddyer. Of course, Cuddyer hasn't made his decision yet, but the Twins actually have a back up plan and a lowball offer, so the Twins have made it clear he isn't a priority.
I have no comment yet on Kubel, because I can't get a feel for the market for him, or the Twins intentions. But so far, the Twins are confusing me.

Cuddyer is probably not coming back

The Twins may not have relief pitcher Michael Cuddyer next season. Jim Thome has signed with the Phillies, and there are some that are speculating that Thome might be instrumental in convincing Cuddyer to head to Philadelphia, since the two are buddies. It also helps that the Phillies are actually good, and can offer Cuddyer a tremendous amount of money.
Also, Darren Wolfson has been tweeting all morning that the Red Sox were prepared to part with Jed Lowrie and more for Cuddyer. Obviously, this means Boston will be in deep on Cuddyer. I have to believe this prices the Twins out of contention for Cuddy to return.
Also, why in the fk didn't they trade him in July, like I pleaded with them to do?

Last night summed up in one picture

That's awful, from the 20-6 score on the top bar to the fact that Michael Cuddyer is pitching, probably uncorking a 75mph fastball.And now he might be the best RHP in the bullpen, and with the team falling 8 games back, the Twins are probably going to look to trade him. At least the Twins aren't the Mariners.